Steinway & Sons
Developing a top-quality website design, as well as paid search, social and SEO campaigns to drive lead quality within the luxury market.
- Improve effectiveness of website performance, SEO and online adverts.
- Take full control over their digital infrastructure to enable data results to be freely implemented.
- Drive down cost-per-lead and improve the quality of leads.
- Designed a new front-end and back-end to assist with Steinway's specific business needs.
- Developed a complementary campaign with paid search, paid social and SEO techniques, all focused on a Lead Generation outcome.
- Analysed and integrated data from complex reporting tools, providing total insight into campaign performance.
Doubled qualified leads
We achieved a 50% increase in total qualified leads.
208% increase in web traffic
We drove the total web traffic from relevant keywords up by 208%.
18% decrease in CPL
We reduced cost-per-lead by 18%.
"Assemble have driven our business into the digital age and produced prodigious results."